The Director of Creative Content reports to the Associate Athletic Director of Communication. This position leads the department’s creative content efforts in the areas of strategic communications, revenue generation, fan engagement, marketing and branding initiatives, and perspective student-athlete recruitment.
Bachelor’s degree from an accredited institution in graphic design, broadcasting, journalism, marketing, communications, or related field. Proficient experience utilizing the full Adobe Creative Suite; specifically Photoshop, Adobe InDesign, Adobe Illustrator, and Adobe After Effects. Experience with social media platforms. Experience in graphic design. Experience in animation/motion graphic design. Knowledge of current social and digital media trends and specifications. Ability to interpret and utilize brand standards. Excellent editing skills. Excellent interpersonal verbal communication skills. Highly organized and driven. Self-motivated. Ability to perform the essential functions of the position with or without reasonable accommodation.
Knowledge of Associated Press style. Experience creating and implementing communications plans. Experience managing Facebook, Twitter, Instagram and Snapchat accounts.
Central Michigan University has a more than 125-year legacy of preparing students to become leaders and changemakers in their communities and in their personal and professional lives.
We serve nearly 19,500 students on our Mount Pleasant campus, in satellite locations around the state and throughout the country, and through flexible online programs. Many of our approximately 300 undergraduate, master’s, specialist and doctoral programs in the arts, media, business, education, human services, health professions, liberal arts, social sciences, medicine, science and engineering are nationally ranked for excellence.
CMU leads the nation in leadership development programming through our Sarah R. Opperman Leadership Institute, and we are proud to be among only 5% of U.S. universities in the top two Carnegie research classifications. Our faculty work with graduate and undergraduate students in areas such as Great Lakes research, medical innovation, engineering technology and more.
Central is home to 17 men’s and women’s Division 1 sports including football, basketball, gymnastics, baseball, wrestling and more. Our student-athletes achieve great success in competition and in the c...lassroom, capturing Mid-American Conference championships and maintaining an average cumulative GPA of 3.17.
CMU is located in Mount Pleasant, a community that blends the best of small-town living with big-city amenities. It’s part of the culturally varied and vibrant Great Lakes Bay Region that also includes Saginaw, Bay City, Midland and the state’s largest Native American community, centered on the Saginaw Chippewa Isabella Reservation in Mount Pleasant.
Area residents enjoy the mix of outdoor activities, cultural events, shopping and dining options, and family attractions. Other major Michigan destinations and attractions — Lansing, Grand Rapids, Detroit, Traverse City, wineries, beaches, golf and ski resorts, and many more — are within easy reach of the city’s central location in Michigan’s Lower Peninsula.
CMU employees enjoy access to a nationally recognized wellness program along with health care and benefits that exceed regional, state and national norms.
CMU, an AA/EO institution, strongly and actively strives to increase diversity and provide equal opportunity within its community. CMU does not discriminate against persons based on age, color, disability, ethnicity, familial status, gender, gender expression, gender identity, genetic information, height, marital status, national origin, political persuasion, pregnancy, childbirth or related medical conditions, race, religion, sex, sex based stereotypes, sexual orientation, transgender status, veteran status, or weight (see http://www.cmich.edu/ocrie).