The Fan Development & Event Marketing Assistant will oversee marketing initiatives and game production for assigned sports with a key focus on increasing fan attendance, elevating the game day atmosphere, and enhancing the Maryland brand. This position will also assist with marketing operations and event marketing efforts for Football and Men's or Women's Basketball; supervise a lead marketing intern; and assist with various other duties as assigned by the marketing staff.
POSITION DUTIES:
Serve as a primary or secondary marketing contact for assigned sports
Create and execute marketing strategies for the assigned sport(s)
Design and prepare promotional content, including social media posts, flyers, and game day materials
Ensure all marketing assets are aligned with the branding and messaging for Maryland Athletics
Collaborate with the marketing team and other relevant stakeholders to create engaging content and fan experiences
Coordinate event logistics to ensure smooth execution
Contribute to budget planning and help monitor costs associated with promotional activities and events
Supervise a lead marketing intern
Other reasonable duties as assigned
MINIMUM QUALIFICATIONS:
Previous experience in Athletics or Marketing
Excellent written and verbal communication skills
A passion for collegiate athletics and marketing
Ability to work independently and as part of a team
Ability to work flexible hours, including evenings and weekends for game day responsibilities.
Preferences:
Previous experience in a leadership role in Athletics or Marketing is preferred
Bachelor's degree preferred in sports administration, marketing, advertising or another related field.
Physical Demands: Work is performed in an office environment and requires operation of standard office devices such as computers, phones, copy machines, etc. Position requires ability to attend meetings in various locations and requires standing, walking, kneeling/crouching, balancing, and lifting up to 20 pounds.
ADDITIONAL JOB DETAILS
Rate: $18/hr
Classification: Full-time contractual (C1) position, anticipated at 40 hours per week with overtime eligibility. C1 appointments are issued for six-month terms, with eligibility to extend up to a maximum of one year in the role.
Benefits: This is a non-benefit-eligible contractual position. Employees who meet applicable criteria may enroll in State-subsidized health insurance in accordance with Maryland guidelines. The position also includes earned sick and safe leave as required by Maryland law.
Best Consideration Date: 2 weeks from posting
Submission Guidelines: Please submit cover letter and resume to: Ashley Terry (aterry14@umd.edu)
Posting Close Date: Until filled.
The University of Maryland, College Park, an equal opportunity/affirmative action employer, complies with all applicable federal and state laws and regulations regarding nondiscrimination and affirmative action; all qualified applicants will receive consideration for employment. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, religion, sex, national origin, physical or mental disability, protected veteran status, age, gender identity or expression, sexual orientation, creed, marital status, political affiliation, personal appearance, or on the basis of rights secured by the First Amendment, in all aspects of employment, educational programs and activities, and admissions.
The University of Maryland is a member of the prestigious Association of American Universities and is located on a beautiful campus located eight miles north of the nation's capital in College Park, which was recently rated "Best place to Raise Kids in Maryland" by Bloomberg.com. The campus is also near Columbia, Maryland, which was listed as the #2 “Best Place to Live” by Money Magazine. The Athletic Program has won 20 national championships over the last 15 years and is a charter member of the Big Ten Conference. Currently, 78 of the University's academic programs are ranked in their respective Top 25 nationally.
