Scarlet Assets Management Company LLC, or SAMCO, LLC is a business organized to assist Rutgers Athletics in maximizing revenue generation. This includes revenue derived through; the sale and client servicing of Multi-Media advertising sponsorships through Rutgers University properties and assets; the sale and client servicing of Naming Rights sponsorships of Rutgers University venues; Name Images and Likeness (NIL), season tickets, premium ticket sales, groups and individual ticket sales to Athletic and Non-Athletics sponsored events; and any incremental revenue opportunities that utilize Rutgers University assets.

The Content Creator, R NIL, is primarily responsible for providing creative collateral both graphic and video, and insight for all local, regional, and national creative brand partnerships for Name, Image, and Likeness within R NIL.

Key Responsibilities:

•Produces content for Rutgers & R NIL student athletes as a part of NIL brand deals, aligning with overall Rutgers Athletics brand strategy

•Assists Rutgers & R NIL student athletes on brand development with the use of Rutgers marks

•Provides photography and videography to student athletes, brands, and athletic department, as well as designs and develops graphics for social media accounts and deliverables for NIL partnerships

•Lead the design efforts for a broad range of projects related to or in support of NIL efforts for brand visibility for student athlete and partner

•Create visual storytelling through animated graphics and video content including interviews, employee and customer stories, and various presentation and social needs.

•Involvement in concept development and ideating brand activations across internal and external campaigns. Collaboration, strategic thinking, and brand consistency are central to the position

•Act as project facilitator from conception through deployment by managing design resources and communicating creative logistics to meet deadlines with successful delivery.

•Adhere to all identity guidelines for all creative initiatives in a consistent manner.

•Make timely and informed decisions to keep projects on track within specifications, maintaining strategic thinking to develop innovative and actionable initiatives in a fiscally responsible manner.

•Capture images of all assets to create fulfillment documents to be presented to all partners at the end of each sales year.

•Stay current on design trends.

•Maintain flexible work hours, including events that may occur on weeknights or weekends.

Qualifications and Experience:

•Bachelor’s Degree, Photography, Graphic Design, Media or related field

•2+ years of professional experience in graphic design is a plus but not required.

•Photography skills are a plus but not required. Must have an understanding of how to use a camera for fulfillment aspects.

•Advanced knowledge of graphic, motion design, photography, and video editing/production (Photoshop, Illustrator, InDesign, After Effects)

•Ability to quickly switch gears and multi-task, thrive in a fast-paced work environment, turnaround work quickly, and adapt in real-time Motion Graphics experience is a plus.

•Prefer previous experience in the sports industry and ideally in college athletics (Internships count)

•Prefer previous experience working with a sales and fulfillment team

•Proven ability to collaborate with other content creators and stakeholders.

•Ability to manage multiple projects and deadlines.

•Ability to work on both PC and Mac platforms.

•Excellent written and verbal communication skills

•Ability to work events periodically for business purposes and to work beyond normal work hours as department workflow necessitates.

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