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Director of Marketing and Promotions
High Point University
Details
Posted: 16-Sep-24
Location: High Point, North Carolina
Type: Full-time
Categories:
Sales/Marketing/Sponsorship
Sector:
Collegiate Sports
Required Education:
4 Year Degree
High Point University is seeking a full-time Director of Marketing and Promotions. The Director of Marketing and Promotions will work directly with the Assistant Athletic Director for Marketing to create a distinct gameday experience while strengthening the High Point University brand in the local community.
QUALIFICATIONS:
Education
Bachelor’s degree in Sports Management, Business or related field or equivalent experience required
Experience and Training
Minimum 1 years’ sales/marketing/development experience required Demonstrated understanding of marketing, college athletics and revenue production required Minimum 1 years’ experience in NCAA Division I Athletic Department preferred
Knowledge, Skills, Ability:
Strong interpersonal skills and ability to work with others Top-notch customer service skills and commitment to fan experience Ability to develop and maintain relationships with potential sponsors and donors Ability to design marketing materials; proficient in use of Microsoft Office products and Adobe Creative Suite Ability to think creatively and act independently Strong oral and written communications skills Ability to manage a flexible schedule, including travel and attendance at all home and select road athletic events
ESSENTIAL FUNCTIONS :
Help generate revenue, interest and awareness for 17 athletic programs at High Point Assist with the development and implementation of season ticket campaigns, group sales and single game ticket sales in order to increase attendance Provide support for all aspects of gameday promotions and maximize gameday experience Increase Community support and involvement to brand HPU as High Point’s TEAM Assist with sponsorship cultivation opportunities by identifying sponsors for solicitation and cultivating existing relationships Implement advertising campaigns for specific sports including ticket sales Promote athletic events by designing materials, utilizing campus e-mails, campus TV’s, flyers, social media, campus and student organizations Work with community groups, guest acts, and large groups to entertain and enhance the game day atmosphere Write game scripts including the timeline for band, dance, and cheer Lead on-court promotions and coordinate crowd giveaways with sponsors Orchestrate video board graphics and audio Schedule and organize live National Anthem performances, halftime acts, and special presentations for specific sports
For more information regarding this position please contact Dan Hauser, Vice President and Director of Athletics at dhauser@highpoint.edu
About High Point University
We strive to recruit the most talented employees we possibly can to ensure growth, progress, and success for the University. We are an equal opportunity employer and do not discriminate against a person because of his or her race, color, religion, sex, national origin, disability, protected veteran status, age, pregnancy, citizenship, or any other protected classification established by law. Our policy of equal employment applies to all aspects of the employment process, including but not limited to hiring, advancement and promotion, compensation and benefits administration, training and development, and all other terms and conditions of employment.
Connections working at High Point University
https://www.sacnnetwork.org/jobs/20552623/director-of-marketing-and-promotions
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