High Point University is currently seeking a Director of Marketing and Promotions to work directly with the Assistant Athletic Director for Marketing. This position creates a distinct gameday experience while strengthening the High Point University brand in the local community. For more information about this position, please contact Dan Hauser, Vice-President and Director of Athletics at dhauser@highpoint.edu.
POSITION SUMMARY:
Helps generate revenue, interest, and awareness for 17 athletic programs at High Point Assists with the development and implementation of season ticket campaigns, group sales and single game ticket sales to increase attendance Provides support for all aspects of gameday promotions and maximize gameday experience Increase Community support and involvement to brand HPU as High Point’s TEAM
ESSENTIAL FUNCTIONS:
Assists with sponsorship cultivation opportunities by identifying sponsors for solicitation and cultivating existing relationships
Implements advertising campaigns for specific sports including ticket sales
Promotes athletic events by designing materials, utilizing campus e-mails, campus TV’s, flyers, social media, campus and student organizations
Works with community groups, guest acts, and large groups to entertain and enhance the game day atmosphere
Writes game scripts including the timeline for band, dance, and cheer
Leads on-court promotions and coordinate crowd giveaways with sponsors
Orchestrates video board graphics and audio
Schedules and organize live National Anthem performances, halftime acts, and special presentations for specific sports
QUALIFICATIONS:
Education
Bachelor’s degree in Sports Management, Business or related field or equivalent experience required
We strive to recruit the most talented employees we possibly can to ensure growth, progress, and success for the University. We are an equal opportunity employer and do not discriminate against a person because of his or her race, color, religion, sex, national origin, disability, protected veteran status, age, pregnancy, citizenship, or any other protected classification established by law. Our policy of equal employment applies to all aspects of the employment process, including but not limited to hiring, advancement and promotion, compensation and benefits administration, training and development, and all other terms and conditions of employment.